- Email: ruggero@berelevant.agency
- Phone: 800 597 666
- Website: berelevant.agency
- Address: Ripa di P.ta Ticinese 77, Milano
Ruggero leads BeRelevant on a simple conviction: relevance is not a matter of louder communication, but of better decisions. Twenty-five years spent between ICT, digital media and industrial manufacturing taught him to read a brand from both ends — the architecture that makes it work and the P&L that makes it worth it.
As CEO and Managing Director he sets the agency's strategic direction and oversees client engagements end to end, from positioning and go-to-market to delivery. Before BeRelevant he founded XCUBED, an ICT and new media firm serving banking, insurance and pharmaceutical clients; he built interactive-television service lines as a CTO in the pioneering days of the medium; and, as CEO of a manufacturing company, he ran a full rebranding, redefined its pricing strategy and set its digital transformation roadmap. He is currently an Executive MBA candidate at POLIMI Graduate School of Management.
Personal Details
Technology native and industrial operator. A rare combination: someone who has written the code, signed the balance sheet, and pitched the client, often in the same week.
Ruggero began as a Java developer at Sony Italia and grew into architecture, technical leadership and general management, delivering complex multi-platform solutions for organisations such as UBI Banca, Mediolanum, Banca Sella, Cattolica Assicurazioni, Edison Energia and Campari Group. He has led multidisciplinary teams, defined service models and budgets, and taken products from feasibility study to market launch in regulated industries where precision is not optional. Outside the agency he chairs an esports association whose team reached first place worldwide in a leading AAA title, proof, he argues, that community and competitive strategy are the same discipline under different names. Italian native, fluent in English, basic French.
Professional Skills
Digital Agency
0%
IT Solutions
0%
Omnichannel Marketing
0%
Get In Touch
Feel free to contact me
Whether you need a strategic sounding board, a digital transformation roadmap or a team that ships, the conversation starts the same way: tell me what you want to become relevant for
Call Now
Email Me
